Jungle Scout vs Viral Launch: Which Is Right For You In 2023?

Are you looking for the best product discovery and market intelligence tool? If yes, then consider Jungle Scout vs Viral Launch. These tools provide powerful product databases to help you find the best product ideas and track monthly sales.

These are two of the most popular tools today, so deciding which is right can take time and effort. In this article, we will compare Jungle Scout vs Viral Launch and discuss their features, pricing, and overall performance so that you can make an informed decision about which product discovery and market intelligence tool are best for your business.

Jungle Scout vs Viral Launch

We will also examine how each tool allows users to access real-time analytics such as best seller rank and competitor tracking.

By the end of this article, you’ll have a better understanding of which tool provides the most comprehensive market intelligence data available today.

Key Differences Between Jungle Scout And Viral Launch

Knowing the key differences between Jungle Scout and Viral Launch is important to choose the right Amazon FBA tool. Here is a breakdown of the key differences you need to know.

Viral Launch offers Better Product Mining Data in Granular Form.

Jungle Scout and Viral Launch come with a product mining tool that helps you find the product categories that sell better. As a result, you can add particular products to your lists and make good sales.

However, Viral Launch’s product mining is better compared to Jungle Scout. Yes, Jungle Scout has a lot of data related to products that perform better, but VL displays these products in a granular form, making it easier for the sellers to find profitable products.

Jungle Scout has a More User-friendly Chrome Extension.

If you prefer to avoid logging in again and again in the too, you will find the Jungle Scout Chrome Extension helpful. The extension is user-friendly and provides you with all the necessary information.

Furthermore, it does not overwhelm you with the data and only provides the necessary information at a time.

Viral Launch is More Comprehensive 

Jungle Scout is an amazing product-finding tool for Amazon FBA, but Viral Launch is a comprehensive tool. From product validation to launch, you can do almost everything with VL, and that’s why FBA sellers prefer it over jungle scout.

Jungle Scout is Less Expensive 

At first glance, you’ll feel Viral Launch is cheap, but Jungle Scout is cheaper in the long run. Now Jungle Scout has included the extension in their most basic plan, making it affordable for the FBA sellers to run their Amazon business without spending much money.

More Key Differences are Explained Below in a Tabular Form:

Feature  Viral Launch  Helium 10 
Save Keyword List 
Listing Builder 
Unlimited Email Follow Up  x
Listing Optimization Score 
Keyword Discovery 
Coupon Abuse Prevention  x
Advanced Keyword Discovery Filters 
Data Accuracy  More Accurate Accurate
Inventory Demand Forecasting 
Comprehensive Expense Management  x
Profitability Dashboard 
Email Performance Reports  x

With these key differences in mind, you can choose the right FBA tool between Jungle Scout Vs Viral Launch. Read more to know about the data accuracy and pricing of both tools.

Jungle Scout vs Viral Launch: Overview

Comparing the two Amazon tools is going to be a tough task. Jungle Scout is a big player in the Amazon selling business. If you have ever wanted to go online, you have heard about this site. We all need tools to get returns on our investments for Amazon. The site gives you tons of features and helps you get work done. The viral scout site helps you start, grow, and get consistent sales. Jungle Scout, on the other hand, adds a bit of zest to the mix. It is suitable for both existing and new sellers.

Jungle Scout Overview:

Jungle Scout has many features that a new Amazon seller will love. The Amazon product finder helps you get new products for your online store. It helps you with everything from finding a profitable product to increasing sales. As a new retailer in the online store, you need to master your supply and demand.

Jungle Scout Overview

There are keyword tools to get the job done throughout the year. Create SEO-friendly content for your listings on Amazon. Overall it is an excellent tool for your research needs. We recommend it to all sellers. The services are affordable and help you get results. People around the world support them.


  • There are over 4,000,000+ users on the platform. The competition is fierce, but you can make the job easy with these research tools.
  • Monitor over 500 million products on the Amazon site using their services. Users will get positive results through the site by seeing an increase in sales.
  • They are directly responsible for assisting all their users with $3 billion in sales.

Viral Launch Overview:

The viral Launch is the perfect place for people who want to launch new products. It helps you get your foot off the ground in the initial stages. The site is the ideal place to market your business online. Amazon has become the front page of the internet.

Viral Launch-Overview

Everyone needs to purchase visits to the site. We recommend you try their paid services to see growth. It takes automation to the next level for your use.

Their PPC tool is beneficial for product placement.

Product research is instrumental in using the different services available. Please keep track of your competitors to leave them behind. There is a professional and a basic plan open on the site.


  • Data automation tools help users to get their products up and running. They have helped to launch 44,000+ new products.
  • The platform has a vast database, users can keep track of over 225,000,000 products on the Amazon site.
  • The viral Launch is responsible for directly contributing to over $8 billion in sales for its consumers.

Jungle Scout vs Viral Launch: Data Accuracy

Data accuracy matters when you find the right business managing tool and product-finding tool for an Amazon account. Jungle Scout and Viral Launch are the tools that help me excel as an FBA seller. However, Jungle Scout is better than Viral Launch regarding accuracy.

Jungle-Scout-Vs-Viral Launch-Data-Accuracy

The Jungle Scout data accuracy rate is 84%, whereas the data accuracy rate is 79.3%. Though there is the least difference between the data accuracy rate, both tools work vice-versa for the sellers.

However, Viral Launch is prone to errors, and Jungle Scout provides better and more accurate results.

Jungle Scout vs Viral Launch: Integration and Automation

Here is a comparison of Jungle Scout and Viral Launch’s integration and automation:

Jungle Scout:

Jungle Scout integrates directly with Amazon Seller Central to automatically pull in product data and listings. It also connects with suppliers in its Product Database to streamline product sourcing and procurement. 

Jungle Scout Integration

For automation, Jungle Scout provides some functionality for PPC campaign creation and management. It also offers email and push notification alerts on changes to sales, rankings, and other performance metrics. However, Jungle Scout’s automation capabilities are limited compared to some competitors.

Viral Launch:

Viral Launch provides much more robust integration with Amazon for automated optimization and advertising. This includes continually adjusted automated repricing, campaign creation and management, daily tracking of sales and reviews, and triggered inventory restocking. 

Viral Launch also automatically tracks keyword rankings with automated PPC bid adjustments and campaign creation to drive sales. Its platform essentially runs on automated algorithms to optimize major aspects of selling on Amazon hands-free.

Jungle Scout vs Viral Launch: Features

It would be best to have a lot in mind before making your purchase. Here are the features that will help you get the job done.

Jungle Scout Features:

Here, we have listed the key features of Jungle Scout, and let’s look.

1. Tracking and Database


The product tracking on Jungle Scout is seamless. Users can find existing products that are in demand. It benefits people who want to earn good margins on the site. You can save time spent on your research. The tool helps you identify the shortcomings and enables you to check your competition. Find the sales, inventory data, and overall revenue of different products.

2. Suppliers


Jungle Scout helps you identify a profitable product and then gives you the suppliers. It is the most effortless way of earning money online. The database enables you to find suppliers who can ship throughout the world. Supplier data also provides information on their top buyer and most in-demand product. Primary information like shipments, product lists, and shipping times will work here.

3. Keyword scout

Keyword Scout

The keyword scout features help you get on the top of Amazon search results. It is beneficial for any online seller to invest in SEO. Amazon is a vast product search engine. Like Google and other search engines, it also works on an internal keyword mechanism. Increase the traffic to your product listings with this feature. It works effortlessly with PPC campaigns as well.

Viral Launch Features:

Here, we have listed the key features of a Viral Launch. Let’s get inside it.

1. Product research

Product Research

The product research tool is beneficial for people who are starting. Using the device, you can get accurate sales, returns, and investment figures. Users can find products that can reach their full potential. Research is necessary to reduce the chances of failure automatically. It is also quite beneficial for you to track the competition. It covers market research, keyword knowledge, data analysis, and more. You can reverse engineer your game’s data.

2. Advertising on Amazon

Advertising On Amazon

Amazon helps users run PPC campaigns. For a new seller on the platform, this is essential. The kinetic tool is known for keyword analysis and running advertisements. It is the most popular option to increase your profits considerably. Campaign analysis helps you understand how much you could convert using the tool. It enables you to focus on high-priority keywords to get more sales.

3. Listing tests

Listing Tests

A viral launch helps you run many tests following the product launch. Users can effectively get more work done using the listing tool. There are also ways to know if your product will succeed.

Jungle Scout vs Viral Launch: Resources & Support

Resources and customer support are the other most crucial aspects for FBA sellers. The customer support system helps solve the queries of the sellers. Thanks to the Jungle Scout, which offers 24 x 7-night customer services for their premium sellers.

Aside from this, Jungle Scout also provides a massive library of tutorials and resources that help the sellers know about its tools and how to access them to generate profit.

At the same time, Viral Launch also provides 24 x7 night customer support services to the sellers.

Moreover, it also provides two courses that help beginner sellers to use the tools wisely and start a profitable business. So, here both tools are excellent in their places.

Jungle Scout vs Viral Launch: Pricing Plans

Check out the pricing plans of Jungle Scout and Viral Launch.

Jungle Scout Pricing Plans 

Note: If you choose Jungle Scout, check out our exclusive Jungle Scout discount to save a few bucks on your purchase.

Jungle Scout offers three different pricing plans for the sellers, which are as follows:

  • Basic Plan: The basic plan is excellent for beginner and advanced sellers to find the right products and search the keywords. It provides you with a single-user license and a seven-day money-back guarantee. For this plan, the sellers need to pay $29 per month. The basic plans cover only limited features.
  • Suite Plan: The plan has everything the FBA Sellers need to excel in the business. The plan covers keyword finding, browser extension, competitor monitoring, inventory management, and many other features. To get this plan, sellers need to pay $49 per month. The plan also comes with a seven-day money-back guarantee, so you can cancel the subscription before the period is over to claim the money.
  • Professional Plan: The professional data is excellent for experienced sellers or those selling multiple products. The plan is available at $84 per month. It covers all the features and provides more data to make the right decision about product selling and making a profit.

Viral Launch Pricing Plans

Note: If you are choosing Viral Launch, then check out our Viral Launch coupon to get an exclusive discount offer on Viral Launch.

Like Jungle Scout, Viral Launch also provides three pricing plans which are as follows:

  • Essential Plan: The Essential Plan is the perfect solution for FBA sellers to search for the product. It provides keyword research tools and product findings and maximizes revenues. For this plan, sellers need to pay $69 per month. Moreover, you can save extra and enjoy two months of free services on the annual plan.
  • Pro Plan: The Pro Plan is available at $99 per month. This plan covers everything that you need to become a pro seller. So this plan is excellent whether you want to get historic sales, revenue tracking, find keywords, or search the products.
  • Pro Plus Ads: This plan could be an all-in-one solution for sellers who want to achieve revenue. The Pro Plus Ads plan also provides advertisement services to promote your product and other plans. So, it would be great to have experienced sellers. However, this is expensive, and you need to pay $199 per month.

Jungle Scout vs Viral Launch: Pros & Cons 

Here are some of the pros and cons of both Jungle Scout and Viral Launch.

Jungle Scout Pros

  • Easy to use interface and dashboard.
  • Comprehensive list of data points and filters you can use to refine search results.
  • Ability to track pricing changes and trends over time.
  • Accurate estimates of sales and revenue.
  • Extensive support and customer service.

Jungle Scout Cons

  • Costly for larger businesses or those who use the software frequently.
  • Limited search capabilities in comparison to other competitors like Viral Launch.

Viral Launch Pros

  • Thorough product research capabilities with in-depth analysis and detailed metrics.
  • Ability to track competitor data over time and compare performance.
  • Intuitive interface that makes it easy to navigate and use.
  • Access to exclusive Amazon advertising tools and product promotions.

Viral Launch Cons

  • More expensive than other competitors, especially for those who only need basic product research capabilities.
  • Reports can be slow to generate due to the amount of data points being analyzed.

Related Read:

Jungle Scout vs Viral Launch: Final Thoughts

Jungle Scout and Viral Launch are two essential tools for your online needs. In this guide, we hope to clear all of your doubts regarding the two seller tools. We expect the article answers all your questions regarding the services.

FAQs on Viral Launch vs Jungle Scout

Do I get the free trial of Viral Launch?

No, Viral Launch doesn’t offer a free trial to the FBA sellers. However, sellers can get a 14-day free trial on each premium plan. In addition, sellers can get additional two months of free services on the annual subscription plan.

Which offers a better accuracy rate, Viral Launch or Jungle Scout?

Both these tools are the biggest contender of each other. But in terms of accuracy, Jungle Scout always wins over the Viral Launch. This provides you with a better accuracy rate of sales analysis, product listing, and other details. However, Viral Launch is no less than the Jungle Scout, but the accuracy rate is less than the Jungle Scout.

Does Viral Launch provide competitors tracking?

Yes, Viral Launch Pro plans provide competitor tracking. This helps to gain information about their marketing strategies and track at what prices they are selling their products. By keeping an eye on the competitors, sellers can sell their products at unbeatable prices and make a massive profit.

Which of these is better for beginner Jungle Scouts or Viral Launch?

Yes, Viral Launch Pro plans provide competitor tracking. This helps to gain information about their marketing strategies and track at what prices they are selling their products. By keeping an eye on the competitors, sellers can sell their products at unbeatable prices and make a massive profit.

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