Kartra vs Clickfunnels – Which is Better and Why?

Often the selection of the sales funnel makes people fall into the dilemma of choosing Kartra over Clickfunnels. For starting the online business, the two tools will be helping separately. Sometimes it becomes super confusing because it requires comparing a lot of similarities and differences. 

If you want to go through the detailed comparison, you have to go through the multiple features. Some of the features are funnel building, email marketing, page building, membership, marketing, and other features.

Kartra vs Clickfunnels – Overview

Kartra refers to the two-tier affiliate management and a tracking tool with excellent customer relationship management and analytics systems. It manages the complete sales funnel in one place for receiving payments.

It helps give people access to the membership platform and answer the questions that are involved in the built-in help desk. You can see every single activity that is done by the customer or subscriber. It will give you the ability to gain insight that is hard to keep track of otherwise.

On the other hand, click funnels refer to the software that is primarily designed for providing the online business owners with the complete sales funnel. It will lead to the creation of landing pages, opt-in pages. 

The simple membership site helps with the collection of the payments via PayPal and so on. This is the first platform that makes an effortless task for people with limited technological skills for creating a sales funnel with a variety of customizable templates.

Kartra vs Clickfunnels – List of Similarities

Both of them come with the excellent funnel building abilities with lots of templates to play with. There is also drag and drop functionality with them. Both tools will give the ability to create membership sites with different levels for restricting content access.

Both tools come with the shared functionality of sharing. You can click on the share funnel, and you can see that the other person can instantly clone the entire funnel to the account. Both tools will give the ability to create membership sites that come with a range of different levels for restricting content access.

You can get the implementation of the A/B split testing when it comes to page building by both Kartra and click funnels. Both the tools will give the feature of setting up your affiliate program to invite the other affiliates and promote your product.

In the case of Kartra, you will also get the affiliate marketing for listing your products or promoting the other products. Both click funnels and Kartra now gives you the complete membership portal for the online programming courses and anything that will be accessible to the authorized users. In this regard, click funnels membership site looks pretty basic when compared to that of Kartra.

Kartra course now comes with the features that will make it compatible with the platforms like Kajabi and Teachable. 

When it comes to the Shopping Cart, there are available inbuilt tools with click funnels and Kartra. There is the check out card system.

So, you don’t have to piece together any third party checkout solutions for selling the products or services online unless you need a dedicated solution.

The Facebook group of Kartra service works similarly to that of click funnels. But they will serve as a place where you can ask questions, post challenges, and connect with the like-minded entrepreneurs. Clickfunnels comes with around 200K members, while Kartra has a community of nearly 30K members.

Kartra vs Clickfunnels – List of differences

In terms of goal differentiation, you will see that with click funnels, you will get the ability to build your funnels in the sequential order making it a more of the straightforward funnel building interface for sale.  On the other hand, the procedure is a bit different for Kartra.  Instead of thinking about building funnels from the beginning, it will make you take into consideration what you want to achieve with your funnel.

In terms of the funnel webinar, click funnels will give you the inbuilt automated funnel building functionality, unlike Kartra.

When it comes to video hosting, Clickfunnels does not have an internal video hosting platform. The video hosting options you will find on Clickfunnels are YouTube, Vimeo, HTML5, etc. 

There are video hosting platforms on Kartra, like YouTube Vimeo and Wistia. The inbuilt marketing-oriented video platform now comes with the options for making the videos convertible.

Kartra: Brief Information

Kartra now comes as the technology-driven pool, unlike click funnels that are education driven. The application will now come with some of the features that you won’t find in click funnels.

In terms of video marketing, Kartra comes with a customizable video player allowing you to track how long a lead will watch the video. This tag works based on the behavior and then sends emails based on the information they are consuming.

You won’t get such options with click funnels in terms of the help desk. Kartra will now help keep track of inquiries by the live chat system on the built-in ticket system. Whenever you are a coach, consultant, or want an appointment, you’ll get the availability of the calendar systems with Kartra that will be beneficial for you.

Again, there is also a robust reporting system when you are using the click funnels. With Kartra, you will have to regularly integrate many different tools like video hosting emails as well as memberships. It will consume a lot of time for setting them up.

Kartra analytics will now come with the ability to track your entire sale procedure from creating heat maps, taking clicks into your emails, watching videos, and downloading files. So, you will get the complete lead history report where you can see every single action.

Again Kartra will come with a better User experience. It holds all the consensus of the Kartra User experience that makes it better than click funnels.

Click Funnels: Brief Information

Clickfunnels works in the form of a tool that will thrive in the space to make money online. The fantastic educational products for online entrepreneurs are now uniquely designed for allowing your business to grow.

Clickfunnels is becoming a proven way to skyrocket the conversions. You won’t find such plans available on Kartra. 

Click funnels now comes with the two major plans of $ 97 per month and $ 297 per month. It is beginner-friendly yet and lets you grow as a page builder.  Clickfunnels become more fluid and more accessible when compared to Kartra.

Again, Kartra comes with the availability of the funnelflix and other training webinars. The funnelflix works similarly to Netflix for the streaming of high-quality marketing content.

Affiliate marketing by click funnels is better in case you’re looking for more promotion. Some people are making around 7 to 8 figures income with the promotion of click funnels.

Kartra vs Clickfunnels – Our verdict

Both the tools Kartra and click funnels are wonderful and perfect on their own. However, if you want to choose the better one, it is worth going through the features of the two.

You will get certain things available on click funnels that are not available on Kartra. Some of them are funnelflix, more significant community, lucrative affiliate program, awards, events and masterminds courses, training, and books.

Again, there are things on Kartra and not on click funnels. Some of them are like help desk, calendar, adaptive behavioral marketing, blog, templates, heatmap, inbuilt video hosting, and affiliate marketing.

When it comes to making the final decision based on these factors, it depends on the online business needs. You have to focus on it along with the marketing needs.


Having used and tested the click funnels and Kartra and taking into consideration the feedback of the past customers, we have concluded that Kartra has more business-oriented features and fantastic stuff that you will find going ahead with the better funnel building skills. It is worth choosing to go ahead with the list of similarities and differences.

Leave a Reply