December 2011

New Partner Botica Butler Raudon Discusses New Zealand History, Trends and Best Practices in PR

Wed, 12/21/2011 - 15:05 — shannon.latta@horngroup.com

Botica Butler Raudon is the newest agency to join Oriella - just last month - which expands our reach to New Zealand. From our first conversation with founder Allan Botica, I was impressed with his client portfolio and approach to communications, but also his candor and wit. I like this Q&A for all of those same reasons and for the insight into New Zealand's leadership and history.

Q. What is Botica's story, in a nutshell?

Categories: 
Partner Updates
Trends

Current Affairs and PR Trends in Russia: Interview with Buman Media

Mon, 12/19/2011 - 14:44 — shannon.latta@horngroup.com

Everyone here at Oriella is happy to welcome Buman Media to the network. Buman is one of the hottest tech PR agencies in Russia, based in Moscow. We sat down with agency founder Natalia Bucelnikova to get her thoughts on current affairs, media trends and PR best practices in Russia. Here's the interview.

Q. What is Buman's story?

Categories: 
Partner Updates
Trends

Oriella Expands Global Reach with New Partners in Russia and New Zealand

Mon, 12/12/2011 - 16:20 — shannon.latta@horngroup.com

We're pleased to announce that Oriella has added two new agency partners – Botica Butler Raudon Public Relations in Auckland, New Zealand, and Buman Media in Moscow, Russia – to our global agency alliance. The new partner additions extend our reach for companies wanting to interact with audiences in Eastern Europe and Asia Pacific.

Categories: 
Partner Updates

The role of social media in newsgathering

Fri, 12/02/2011 - 14:53 — robin.grainger@brands2life.com

Is Twitter a valid news source for journalists? Is there a role for professional journalism in media driven by user-generated content? These were two of the key themes of an held over the summer by CorpComms Magazine. Giles Fraser, Co-Founder of our UK partner Brands2Life, was joined on the panel by Paul Murphy of the Financial Times' Lex column and Mark Leftly from the Independent on Sunday, and here are the edited highlights:

Categories: 
Interviews & Insight
Social Media
Trends